Deliverables
Identity
Event Production
Print
Illustration
Motion Design
Social Animations
Web Design
Presentation Design
Cultural Velocity: Making Ideas Move
For the launch of Initiative’s very first book, Cultural Velocity: Making Ideas Move, we wanted to create a one-of-a-kind experience that would breathe life into the five Cultural Pathways highlighted throughout its chapters. Surrounding the event, we created a B2B social media campaign targeting potential clients utilizing custom animations of the Cultural Pathways related to their brands.